Influencers Onboarding Process

1. Influencers are identified through tools (e.g., influencer marketing platforms), agency recommendations, or direct applications.

2. InitialVetting(The"Review"Process)​:

Authenticity&EngagementRate:Arethefollowersreal?Istheengagement (likes,comments,shares)genuineandproportionaltothefollowercount?

ContentQuality&Aesthetic:Doesthecontentstyle,photo/videoquality,and overallaestheticalignwiththebrand'simage?

AudienceDemographics:Doestheinfluencer'saudiencematchthebrand's targetdemographic(age,gender,location,interests)?

BrandAlignment&Values:Hastheinfluencerworkedwithdirectcompetitors? Dotheirpersonalvaluesandpastcontentalignwiththebrand'sethos?

3. Contracting&OfficialOnboarding:

Action:Oncetermsareagreedupon,aformalcontractissent.

KeyElements:Thecontractoutlinesdeliverables,timelines,compensation, usagerights,disclosurerequirements(e.g.,#ad,#sponsored),andacodeof conduct.

OnboardingKit:Theinfluencerreceivesabrandonboardingkit,whichmay includebrandguidelines,keymessaging,productinformation,andpointsof contact.

CautionaryNotice:LuckShareonlyprovidesservicestoinfluencersaged18 andabove.